Claria Selling Adware Biz?

22 03 2006

Well, not sure how much the assets they’re trying to sell are actually worth without the underlying tech and user profiles, but s’pose any move toward reducing spyware distro from someone this big in that realm should be more than welcomed, (’course, whoever actually buys the assets should be similarly lambasted). Who’s next - 180 Systems, (’course, if they decide to try going nicer, there’ll go probably the best potential company to buy the Claria assets)?



Beware Coolrip scumbags!

1 02 2006

Yep, that’s the way for a legitimate site to generate traffic - look for permission vulnerabilities in folks’ blog software, (i.e. Wordpress suggests setting template permissions to 766) and then hack in and insert Javascript re-directs to your site using some domainstat crud.

Another fine thanks and reminder to use Firefox with NoScript, (and to switch permissions back to 755! :) ). Reloaded my blog, and for the first time got the javascript blog intercept on my own site. Took a look, found the crap, edited it out, switched the permissions back, and up again.

For anyone using Wordpress for your blog software, (and the only reason I’m specifically mentioning Wordpress is that there’s a suggestion on the template page to change permissions to 766) please check your templates for javascript that you didn’t insert, (again, referencing domainstat) delete from all affected templates, save and then switch permissions on those files to 755, and you should again be ok.

Yep, even if we presume that Coolrip is a legitimate site, (don’t know either way) is a good reminder to be _very_ careful of who you engage to get you traffic, and if the acquisition numbers are very low, know that whether you were informed or not, you’re funding tactics like these, including folks hacking into other computers, writing computer viruses on your behalf, etc., and, unfortunately, deserve any and all bad press you might get as a result, if you either didn’t ask, or turned a blind eye to.



Online Shoppers Concerns: ID Theft, Spam and Spyware: Survey

12 12 2005

Again, have to be careful as to the motives of the sponsor, but….

December 1, 2005 — TRUSTe, the independent online trust authority, and TNS announced the results of their 2005 Holiday Shopping/Online Trust Survey. It revealed that while 78 percent of American Internet users plan to conduct some shopping online this year, 69 percent of those shoppers will limit their online purchasing because of fears associated with misuse of personal information. The 1,005 consumers surveyed also indicated that concerns about privacy issues will deter more than 40 percent of consumers from shopping at smaller online retailers.

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Fine EULA Clauses

28 10 2005

An amusing mini-romp through some of those legal jewels embedded deep within the standard EULA. I liked Claria’s - to paraphrase: “I’m a scumbag, and am going to send back all kinds of nasty stuff, and you have no right to know what kind of stuff I’m going to send back, nor do you have the right to do anything about it…”

Funny stuff, especially for an app that no one, but no one, actually would _choose_ to install on their own, unbundled, un-”quietly mixed into the fine print of an installer,” un-ActiveX installed, etc., etc.

Too bad, too, from what I know, they’ve developed some pretty neat user profiling technology that could be used to make lots of folks very happy if applied to Search, eComm, etc., (i.e. similar technology is used to determine which result an SE should actually display to you, as opposed to your neighbor, to try to figure out what you mean when you pop in those 2 nigh-unto random words) - instead, it’s used to piss people off.

A search engine based on was the topic of my big Business Plan while at Babson, and still have not just great faith, but believe in the import of, as Search continues to mature - i.e. there’s not nearly enough being done to modify non-ad-related content to pay attention to what _I_ actually want - and yes, Local does get a bit further toward this, so it’ll be what I, and several million other people in MA might find relevant, but, guess what, for many items, I’m going to be a lot closer to folks in NJ, where I grew up, on others, closer to folks in NH or ME, where I vacation, on others closer to folks in Alaska, where someday I still hope to go, or folks who travel to the Himalayas, etc., etc.

I know _very_ well how tough it is to make these kinds of associations, as well as to update, determine when to re-assess which component groups we belong in, etc., but that doesn’t mean that it’s not an extremely important problem to work on, not just for the business opportunity, (though there is plenty of that) but for the good of us all. And yes, we’ll have to work through / around some the FUD that’s been inspired by the Scumbags, but we’ll get there - especially in societies that pride themselves on the value of the individual, to have Search reaching for anything less will always leave the prize unclaimed, and the opportunity to be surpassed, self-evident.



Ahhhhh - Comment Spam!!!!

21 10 2005

I know I am hardly the first blogger to deal with this situation, but wanted to send along a nice, positive “may you roast upon a firey spit” to our friends working with Online Poker and Phentermine, (there, you got your one mention, and no, you’re not getting the links). Now piss off, (and yes, I know perfectly well that not only is there not a chance in hell that these folks are actually listening, but even less of a chance of them actually heeding me, but sometimes a good “shaking your fist at the sky” is important, nonetheless - keeps you strong on why you don’t want to engage in these kinds of business practices when confronted with folks who keep pushing to swim deeper and deeper toward the darkness! :) )

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For those of you who don’t know what comment spam is, there are some seriously scummy companies - they used to work with porn, where they used to try game my index on ATW.com* all the time - but apparently have found online gaming and prescriptions at least as profitable - out there who build bots to find blogs, and then submit random, utterly unrelated crap as comments to those blogs, which include their links, trying first and foremost to build up their Google PageRank** numbers, as well as hoping to get the maybe one in ten thousand folks who might actually click on to find out what this random non-sequitor is all about to actually engage.

For those blogs / forums that are unmoderated, these links go up, and if Google / Yahoo, etc., haven’t yet detected their most recent bit of random crap, (i.e. they change IP’s, emails, text, doorway pages, etc. all the time, and am sure have gotten smart enough to ensure that the true IP’s are entirely masked, and the ones they submit are sufficiently randomized so as to make it more difficult to connect) for at least a point in time, they get to profit from the connectivity calculations to boost their ranks within the algorithmic portion of these search engines, thereby attracting more extremely cheap leads, (though Teoma, in using their more “segmented only to the query” version of connectivity should at least isolate these idiots to fighting back and forth to only their own sewers).

Is forever the anti-spam / porn / spyware economic problem - there is much more profit for the companies doing this than there is for the companies trying to resist, (where usually doing a better job in dealing with is only a cost***). And so long as this remains the case, (which’ll be nigh unto forever) we’ll have to deal with, and lose the economic value of the time spent in all of us dealing with, (i.e. how much cash could we all generate in the same amount of time it takes us to moderate our blogs / forums to make these things go away and go away and go away…. And yes, I know WordPress 1.5+ has some method of decreasing comment spam, but afraid I haven’t yet been able to get my webhost to upgrade me beyond 1.0.x even after repeated requests - and yes, this indeed may turn out to be enough of an issue for me to move webhosts - or, via the extreme power of inertia - it may not! ;) )
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* Have I told you how much it hurts my heart every time I have to type the link to ATW anymore? What’s there is nothing more than a tired shell - my Old Girl, as a distinct entity, with its own advantages and disadvantages is long since gone, (though at least adding nicely to Yahoo). It’s as sad as when Disney bought Go.com, gutted it, refused to do any work to keep it up, refused to sell it, (I tried! :( ) and killed it through neglect, (and that wasn’t nearly as interesting a search engine) as happened with:

AV, (I almost never used, but I’m sure I’m far from alone in missing them having their full boolean advanced search - some things are important just to _be_ - as something in the World - even if only 4 people on the planet actually use - this is one of them), as happened with

Hotbot, as happened with

Northern Light, (one of my old personal favorites on the relevance front - from a business model perspective, were clearly always one of the weirdest), as happened with

….,

but as will unfortunately never happen with MSN even though looking at the mistakes that they continue to make that all of us already went through and solved years ago, it probably should, (but MS has to remain MS, and do it their own way - their focus has always been on how things can be best for them, rather than how they can be best for the consumer, and luckily, they have more than enough cash to continue to totally not care, and there are more than enough people whose most important market trait is inertia).

** And yes, I’m well-aware that Google doesn’t actually use PageRank, the algorithm, anymore. Am referring to the PageRank _concept_ - i.e. weighted link popularity to approximate concepts of authority, which I’m sure they’ll always use in one way or another, (if only to keep a tight, well-understood PR message). And if you’re _seriously_ picking these kind of nits, am sure there are plenty of other folks who would be much better foils for random, senseless and otherwise unproductive argument, (i.e. I never understood the point of debating, either).

*** Even for the anti-spyware guys, who do get comped specifically to fight, they get comped to remove stuff, and if that means wiping out a whole mess of false positives, who cares? They don’t get paid to work hard on parsing the nice ones from the nasties, they get paid to make things go away, plain and simple, with the specific exception of never tagging Google or Yahoo since the bad PR would kill them, regardless of the practices of their apps - i.e. did you know that if you have the PageRank button active on your Google toolbar, (which is the default condition) that they’re watching literally every single site that you, your husband, your wife, your children, go to, (though I suppose if your child is an early-pubescent, it might be a good thing to scare him a bit about people watching what he’s watching! ;) )? Did you know further that both Google and Yahoo update their toolbars to do whatever they’ve chosen to do without your knowledge or consent? This stuff certainly scares the bejesus out of me!