Activist YouTube

14 06 2006

Have been a big fan of the EFF for sometime, and am very impressed with them using the popularity of YouTube, etc. to help get one of their recent campaigns across. Excellent concept, appealing strongly to tech-savvy parents, who I presume is one of their largest demographic groups; excellent distribution planning. It’s this kind of thinking about how to talk to real people in the ways that we all enjoy that makes all the difference!


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